Where to Shop

While Brunei lacks large baby specialist stores, you can find many of the top rated products through the various small/medium sized shops or Instagram stores. Brunei has many fantastic small and medium-sized businesses that cater specifically to our very youngest residents, you just need to know where to look.

Instagram Shops

The biggest hurdle when shopping on Instagram is finding the various accounts to follow. We’ve created a list of popular instagram shops below with a short description of what they specialise in. If you know of any Instagram shop not listed or if you have any comments or suggested changes please contact us.​
  • 10_little_fingers_bn - Sells a range of baby and mum products including Mimijumi bottles, Joielle products, teethers, baby carriers, lactation cookies, baby clothes, diaper bags, etc. They currently rent a cube at Box of Cravings in Kiulap (B16)
  • Babyavenuebsb - They are a Spectra Breast Pump and Freemie distributor in Brunei but also sell a range of baby and mum products including, clothing, nursing covers, nursing bras, baby carriers, milk storage containers, diaper bags, etc
  • - Specialises in baby dresses and accessories (particularly headbands)
  • Bnpieces - The sole distributor of Sarah Wells breastpump bags in Malaysia and Brunei. Authorised agent for Dairy Fairy 2in1 nursing and handsfree pumping bras, lactation massager, Lavie, Silikids products, Innobaby, etc
  • Elitebabybrunei - Sells a range of baby and mum products including foodware, strollers, Dr Brown bottles, etc
  • - Sells a range of baby and mum products including nursing bras, strollers, car seats, baby carriers, baby food blenders, breast pumps, etc
  • Mommymartbrunei - Sells a range of baby and mum products including baby clothes, nursing bras, breast pumps, nursing covers, diaper bags, etc. They also have a showroom in Sengkurong that allows for walk-ins. In January 2018, they opened their first physical store at Unit C8, Wisma Intan Kompleks, Sengkurong, Spg 1530-29, Bandar Seri Begawan
  • Mybabybootique - Sells a range of baby and mum products including diaper bags, baby carriers, strollers, car seats, toys, etc
  • - Specalises in nursing covers and nursing arm pillows
  • Thebabymammashop - Specialises in handmade all-natural rubs and roll ons, as well as lactation brownies

Physical Stores

  • Alma avenue - Shopping boutique for mother and baby which also stocks products from some instagram stores. Unit 6, Ground Floor, Hj Munchit & Dayang Rapiah Complex, Jaya Setia, Jalan Berakas, Bandar Seri Begawan
  • Baby Outfitters - Sells children’s clothing from retailers like GAP, Next, Disney, etc. T1-23, Terminal 1, 1st Flr, Centerpoint, Gadong, Bandar Seri Begawan
  • Bebeland - A baby and children speciality store which stocks everything from baby clothes to furniture, toys and books. Unit 2&3, Block A, Shakirin Complex, Kampong Kiulap, Bandar Seri Begawan
  • Carousel Maternity & Gifts - established in October 2011 with the main focus on bringing in stylish maternity & nursing apparel. They also have an expanding gifts section for newborns up to toddlers. Unit 207, 2nd Floor, Mabohai Shopping Complex, Simpang 99, Jalan Kebangsaan Lama, Bandar Seri Begawan
  • C’est Moi Enterprise - A varied collection of children’s items and toys including wooden toys by Plan Toys. Seri Qlap Mall
  • Chicco - Chicco is an Italian brand specializing in baby and children’s products. Unit 113B, First Floor, Mabohai Shopping Complex (Above Supasave Supermarket)
  • Department stores - Almost all department stores stock baby and children items and gear. This includes Hua Ho, Utama Grand, etc
  • Dot Dot’s Little Shop - A natural parenting and breastfeeding speciality store. 9C, Grd Flr, Blk C, Bgn Hj Lajim & Anak-Anak, Kpg Kiarong, Bandar Seri Begawan (Behind Hokko)
  • Icklebooks - Sells a variety of carefully curated toys (including wooden toys), books and games for kids of all ages. Block D Ground Floor Unit 9 Kiarong Complex Lebuhraya Sultan Hassanal Bolkiah, Bandar Seri Begawan BE1318
  • Mothercare - British retailer which specialises in products for expectant mothers and in general merchandise for children up to 8 years old. Call +6732235303 (Kiulap) , +6732331990 (Manggis) +6733341108 (Kuala Belait)
  • Ohana Crib - A collaboration between several Instagram shops. 1st Floor, A8, Spg 490, Kg Sungai Hancing, Bandar Seri Begawan (same building as GK restaurant, staircase between car wash and saindah boutique)
  • Toys’r’us - As well as toys, there is also a small Babies’r’us section to cater for younger babies. 205 Mabohai Shopping Complex, Simpang 99, Bandar Seri Begawan
  • Triple Star - A baby and children speciality store that stocks everything from furniture to bottles and toys. Located in Kiulap just outside Hua Ho.
  • Wrap in a box - Sells baby and children’s items such as bottles, carriers, toys and eating utensils. Unit E7, Ground Floor, Setia Kenangan 2, Kiulap, Gadong, Bandar Seri Begawan